
Numerous government policies across the world have generated strong demand for IT enablement of national and district level healthcare facilities. Given the increasing focus of governments across the globe on developing their respective country’s healthcare infrastructure, public/private healthcare infrastructure is rapidly growing. Countries such as India, China, Brazil, Argentina, Chile, Algeria, and Singapore among others are increasingly spending on public sector health programs through various private and government-sponsored models in an effort to reach out to the masses. Moreover, inefficiencies of the traditional paper-based systems such as incompleteness, redundancies and high costs lead to unnecessary healthcare expenditures. IT-enabled healthcare offers a viable replacement of traditional systems to reduce healthcare costs and increase efficiency and quality of healthcare services. The use of electronic medical records (EMR) and other healthcare information systems ensure continuity of healthcare services regardless of their geographical location. Other benefits offered by healthcare IT solutions such as convenience through remote monitoring, home diagnosis and other mHealth solutions are further driving the growth of IT-enabled healthcare market.
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Healthcare IT solutions are used by various healthcare facilities including public/private healthcare institutions, physicians, healthcare workers and individuals. In 2013, public/private healthcare institutions held the largest market share in the overall IT-enabled healthcare market in terms of revenue. The individuals segment is expected to witness the fastest growth during the forecast period from 2014 to 2020 due to the rising awareness and demand for healthier lifestyle. In recent years, the global IT-enabled healthcare market has witnessed huge demand owing to government initiatives and technological advancements. Developed markets such as North America and Europe are comparatively mature markets for healthcare IT solutions as they were the early adopters of eHealth solutions. North America constituted the largest market share in the global IT-enabled healthcare market in 2013. Despite its late penetration in the Asia Pacific region, the IT-enabled healthcare market is expected to witness tremendous growth during the forecast period from 2014 to 2020 due to government initiatives in the region. The RoW region is also expected to offer immense growth opportunities in IT-enabled healthcare market on account of the ongoing healthcare reforms in Middle East and Africa region.
McKesson Corporation, Cerner Corporation, and Koninklijke Philips N.V. were identified to be the top three players in the IT-enabled healthcare market in 2013. Other key players in the IT-enabled healthcare market include GE Healthcare, Siemens AG, IMS Health Holdings Inc., Allscripts Healthcare Solutions Inc., eHealth Technologies, E*HealthLine.Com Inc., AirStrip Technologies LP, Aerotel Medical Systems Ltd., Johnson & Johnson Healthcare Systems Inc., AT&T Inc. and Apple Inc.
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